Webisodes, viral videos, and other internet specific content
"Project Regatta" – IBM – Webisodes trailer: 1:10
Teaser Trailer for a series of five viral webisodes promoting the release of an IBM mainframe server. A London International Advertising Awards finalist. Featured on ibm.com. Trailer and series edited by David Shuff. Produced by R/GA and Professor Bright Films.
"Goose Locator" – Nike – 0:25
Inspirational web spot targeting users of the Nike Plus website; which works with an iPod attachment and shoe inserts to allow runners to track their miles, log them online, and perform numerous other functions. One of a series of six featured on nike.com. Produced by R/GA.
"Snapshots: Meet-Me Conferencing" – Avaya – 0:50
Webisode highlighting the features of Avaya's conferencing services. Part of a Webby Award winning series. Featured on avaya.com. Produced by R/GA.
"Beauty School" – L'Oréal Paris – 0:20
Introductory clip for a series of educational webisodes featuring Collier Strong, L'Oreal Paris' official makeup expert. Featured on loreal.com. Produced by R/GA.
"Patrick Gets the Ride of His Life" – Subaru – 0:50
Viral video documenting online contest winner Patrick O'Leary's shotgun seat ride with Subaru Rally Team USA champion driver Travis Pastrana. Featured on subaru.com. Produced by R/GA.
"Repeal Day" – Dewar's – 0:30
Viral video supporting a campaign reminding viewers to celebrate the day prohibition laws were repealed in 1933. One of a series of four, featured on dewars.com and theonion.com. Produced by Deep Focus.

"You Think You Know LeBron" – Nike – 1:40
Viral video comprised of on-set commerical footage in which NBA All-Star LeBron James appears as three different versions of himself. Featured on nike.com. Produced by R/GA.
"Behind the Scenes with Beyoncé" – L'Oréal Paris – 0:20
Viral video comprised of on-set commercial footage and the finished spot. Featured on loreal.com. Produced by R/GA.
"Nseries Studio: Katie's Bath" – Nokia – 1:00
As part of their Nseries Studio campaign, Nokia invited various filmmakers participating in the Tribeca Film Festival to create pieces with Nseries devices along the theme of "Spontaneous Captures." Featured on nokia.com. Produced by David Shuff.
"Metal Car Minute" – Coca-Cola – 1:00
As part of their award-winning online campaign "The Coke Show," Coca-Cola invited various independent filmmakers to create one minute pieces along the theme of "Essence of You." David portrays here his faux heavy metal alter ego; set to the first 13 measures of Black Sabbath's War Pigs. Featured on coca-cola.com. Produced by David Shuff and AKQA.


Coelacanth (seel-uh-kanth) n. Oldest living lineage of jawed fish known to date. Believed to have been extinct since the end of the Cretaceous period, until a single living species was identified off the coast of South Africa in 1938.